RB TRIPLE I

This paper has emerged from the inaugural lecture by Raimung Bleischwitz as ‘Toyota Chair for Industry and Sustainability’ at the College of Europe, Brugges, Belgium. The paper lays down a strategy consisting of Innovation, Internalisation of Externalities, and Integration – called Triple I. ‘Innovation’ is seen along value chain management in a systems perspective, driven by competition and participation of stakeholders. ‘Internalisation’ refers to endogenous efforts by industry to assess externalities and to foster knowledge generation that leads to benefits for both business and society. ‘Integration’ highlights the role business and its various forms of cooperation might play in policy integration within Europe and beyond.

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